If you are running a business, having a mobile enabled website provides you an unparalleled advantage, especially when it comes to fixing your marketing strategy or plan. Frankly speaking, a mobile website is an absolute necessity in modern business fraternity as you will find a huge chunk of internet users more inclined towards accessing websites through a cell phone than anything else.
That is why, it is the need of the hour to develop as well as design websites that are accessible via devices like iPhones and smart phones so as to extend your business reach to a larger ambit of customers. Here is where the greatest challenge lies. Although almost all these websites may appear perfect on modern smart phones, navigating them on these devices might be an uphill task mainly because of the small screen area as well as other technical limitations. The users might have to zoom in or out, scroll up or down, left or right, or do other kinds of adjustments in order to access the information they are in search of.
Now this at times becomes a cumbersome experience. Naturally, the onus is on the mobile website designing companies to design these sites in such a way that the users can navigate through them without any difficulty whatsoever and access them with ease. As per the statistics, difficulty in accessing websites often acts as a deterrent for the users and they grow a tendency to drift away to sites which they find relatively easier to access and browse.
Hence, the success or failure in catering to newer customers almost entirely depends upon effective creation and designing of these websites along with their ability to persuade customers into repeatedly visiting them and availing the product or service offered. Now let us discuss why you need to put maximum emphasis on having mobile-enabled websites for marketing your product or service.
The increasing use of smart phones
The use of smart phones have more than doubled over the last few years since their inception. In order to keep pace with the growing demand, manufacturers of these devices are also coming up with high tech devices that are complete with several value-added features, making these devices more and more popular amongst people. Thus, but for a mobile website it is nowadays virtually impossible for a company to create a respectable client base.
Increasing popularity of mobile internet
As per a recent study, almost 40% of people use some or the other kind of mobile device for using internet and browsing through websites at least once a day. This itself explains the amount of popularity mobile internet enjoys these days. Naturally, having a mobile website vastly increases the chance of your company website to be browsed by a sizeable amount of people on a regular basis on a given day, thereby increasing the amount of potential customers by a considerable extent.
Because it is a cost effective way of marketing
Since you already have a website that is specifically designed to be viewed on a PC, it will hardly cost you anything to make that site accessible via a mobile and help it reach out to a larger ambit of customers. In other words, you are just making some adjustments and alterations to the specifications of the site to make it accessible on mobile phones. As you are not creating any fresh website but suddenly reaching out to a larger and hitherto unexplored pool of customers without any extra cost, that pays off in terms of revenue at the end of the day in a great way.
Use of GPS
Nowadays, people vastly use GPS technology for finding directions, services, businesses or things that they need in their daily lives. Hence, availing a mobile enabled site will invariably provide you an edge as your business will constantly appear on the GPS search whenever or wherever people enable it. This will increase the viewership of your site by many folds.
However, an effective mobile enabled website should have the following features to increase its traffic:
- User-friendly design customization that is suitable for screens of any type of cellular phone
- Tap-to-Call function to a particular selected number or a set of numbers
- User-friendly navigation menu for drawing potential leads
- Tap-to-Email function to a particular selected address
If your phone website fulfils all these conditions, it is invariably going to play a pivotal role in increasing your client base to a large extent, thereby increasing your ROI as well without any sizeable investment whatsoever. You can hire developers from top mobile app development companies in India who can help you build mobile apps within allocated budgets and time schedules.
We provide mobile app development services. If you would like to hire mobile app programmers for help on your projects, we would be glad to assist you at Mindfire Solutions.
As a powerful development framework, ASP.NET enables developers to build a wide variety of websites and internet application using HTML, JavaScript, CSS and server-side scripting. The programmers also have option to pick from three distinct development models, i.e., Web Pages, Web Forms and model view controller (MVC). Web Forms allows programmers to create event-driven and data-driven web pages by combining HTML, server scripting and server control.
Further, the Web Forms are compiled and executed on the server, and the output is displayed to users as HTML web pages. The web controls and web components provided by Web Forms can also be used to create rich mobile internet applications. However, each developer must keep in mind certain things while creating mobile internet apps with ASP.NET Mobile Web Forms.
Important Things to Remember while using ASP.NET Mobile Web Forms
Mobile Web Server Controls
You can always use the System.Web.Mobile namespace to access mobile internet development in ASP.NET. The MobilePage base class can be used to create a mobile web page, while the System.Web.Mobile namespace will add web server control to the page. In .NET framework, the mobile web server controls has several specialized adapter. You can use the adapters to build robust mobile apps by targeting a wide variety of mobile devices. At the same time, the web server controls are also available to meet specific development needs. ASP.NET further provided additional mobile-control device adapters that support major mobile devices and their markup language.
Adapter Configuration for Different Requesting Devices
As most ASP.NET web server controls adhere to unified adapter architecture, they behave dynamically according to the requesting devices. These controls can further call a custom adapter to provide appropriate behavior for a specific device. For instance, the custom adapter can generate markup according to the calling device. But you have to configure the adapter in the browser definitions file found inside the Browsers folder of the .NET Framework Config directory. Once you configure the adapter, it can adjust the rendered output, while handling the device-specific requirements.
Customization of Adapters and Mobile Controls
Microsoft provides updated adapter for major markup languages. But there are always chances that the adapters may not complement the behavioral requirements of newly launched mobile devices. So you have to consider modifying the existing adapter or create new adapters to make the internet app compatible with new mobile devices. Nowadays, most applications are being designed by targeting mobile device and desktop computer users at a time. The customization of adapter will help you in addressing the behavior variations required by web browsers and mobile devices.
Detect the Requesting Device Type
With enterprises launching new samrtphones and tablets at frequent intervals, it has become essential for mobile web application to render the most appropriate output by identifying the requesting mobile device. ASP.NET allows you to make existing internet apps compatible with the latest mobile devices simply by adding the following META tags in the header section of the page.
<meta name="HandheldFriendly" content="true" />
<meta name="viewport" content="width=device-width" />
At the same time, you also have option to use the Request.IsMobileDevice option provided by ASP.NET Web Forms to check if the requesting device is a cell phone, smartphone or tablet. Alternately, you can also create custom control to detect the device type, and redirect the user to the most relevant web app according to his mobile device.
Each programmer also has option to build mobile web apps rapidly by using Visual Studio Express which is a free version of Microsoft Visual Studio. The drag-and-drop web controls and web components provided by Visual Studio Express help programmers in building mobile websites without putting any extra time and effort. You can hire developers from top mobile app development companies in India who can help you build mobile apps within allocated budgets and time schedules.
We provide mobile app development services. If you would like to talk to one of our expert mobile app developers, please get in touch with us at Mindfire Solutions.
With the Mobile Backend Starter by Google, the launch has helped many with means of speeding up iOS development with Google Cloud Platform. Earlier last year, it was Google that made things easy for android developers by launching something similar for handsets, say sources. With such innovations in place, developers now can have the Google App Engine application in the process while creating outstanding mobile apps using cloud technology. They would not have to create server side codes too for the same.
With the mobile backend starter kit, developers can have plenty of support, all of that for free which would allow users as well as developers to keep all their data in the cloud, share it as and when they need to. With such innovations, one can have the following;
- Device-to-device push notifications
- Data change notifications
- Google Accounts authentication for users
The deployed backend can be constantly communicated with, just as one would use framework classes to interact locally. The recent incorporations allow scalable deliveries, reliability, push notifications across various iOS devices and also allow the use of Apple Push Notification services too.
For the mobile backend starter, it is on GITHUB where the source code for the same would be available. This source code would allow those in the development teams to browse through the codes, thereby coming up with mind blowing customisations too.
To begin with
1) Get the iOS client zip file downloaded or check GITHUB for the same. Run a sample on the device, and follow the instructions to the core while doing so.
2) One can get the backend extended too with the help of hash note specifications.
Benefits
1) One of the biggest benefits with the starter is that it is free and can help with easy connects too. The starter is simple as well as user friendly, with back end functions such as the Google app engine which is available for more android developers as well. You get all the notifications, data as well as authentications with status updates, both for iPad and iPhone apps.
2) End users now can have all their data stored in cloud, and it can be shared amongst them too. There are libraries that allow device to device push notifications, show the changes for data on the device and helps authentication of users using Google accounts too.
3) Source code can be procured and customised as per the needs as well. This is absolutely free and a very significant step for android developers that want the best iOS results.
How to make a sample work
- The XCODE and the CHECK YOUR APPLE CERTIFICATION along with the PROVISION of the profile needs to be set-up for iOS app running
- The app then needs to be enabled and the back end starter should identify with the IOS CLIENT ID
- Now get the app’s push notification configured to the back end starter
- Get billing enabled for the task at hand
- Make the iOS client app run in sync with the back end starter that is deployed. Download the client zip file for the same or the clone from GITHUB
- The code signing certificate now needs to be updated
- Sample now can be run
This is how most Google back end starter developers help themselves to build and deploy along with managing the cloud platform which has become the best open source tool for development. Now this is also a reason why the search engine giant has invested largely into Github tools, especially those that help enhance engines, queries, cloud SQL and storage too.
Taking into account the recent developments, the developers tend to lay eyes more on the X CODE and less on the tools that are cloud centric. This is threatening to IOS Developers at large, especially those who are yet to come on board. iCloud and Core Data are some tools by apple that can be used for information transfer across new as well as old devices.
Developers almost use the same platforms for their work or tasks. Having said that, Android developers now surely have answers on speeding up iOS development with Google Cloud Platform. You can hire developers from top mobile app development companies in India who can help you build mobile apps within allocated budgets and time schedules.
We provide iPhone app development services. If you would like to discuss with a certified iPhone app developer from our team, please get in touch with us at Mindfire Solutions.
An offshore mobile app development organisation can do wonders, for it would bring down the costs to a large extent for the mother company. In this age, it is all about providing the best to customers worldwide, with the least amount of costs involved. This is why firms across the globe are looking at India for an answer, one that would curb expenses as well as bring in high quality apps. However, it would also be wise to learn more on why outsourcing the job of developing high quality apps would be feasible.
Let’s then take a look at the number of benefits companies across the world gain, using outsourcing schemes.
Benefits of outsourcing mobile app development services to India
1. To begin with, when outsourcing is done by the parent company to India, the company wouldn’t have to deal with large costs. Large costs happen when they have to hire or recruit developers as well as pay them salaries for the job in hand, along with benefits as per the law of the land. Apart from evading these costs, companies wouldn’t have to worry about depreciation or equipment costs, hired or bought, since that would be taken care of by the outsourced party. The money saved by the parent company then would be channelled to the outsourced team, but this doesn’t mean it has invested the money, rather the company only pays for the mobile app development services, not for infrastructure set up or recruitment costs.
2. High quality levels are assured with outsourced vendors in India. They follow the policy of honouring every request of the client. In house employees could be a little wayward with their attitude towards the task in hand, the same wouldn’t be with an outsourced company that dwells on an “I can do it attitude”
3. With off-shoring, a company wouldn’t have to involve internal employees for the task in hand. Rather, the company can now invest the internal sources time as well as energy into other core functions of the business, especially for profit making.
4. Talking about technology to be used while developing an app, an outsourced vendor would have all the updates and latest knowhow, technological inputs and state of the art tools to develop an outstanding app, which means the parent company doesn’t have to invest in research and development, testing etc.
5. Outsourcing also brings in stability when it comes to pricing, and parent companies wouldn’t have to waste time shopping around for price comparisons too. Budgets would be stable, operations would be efficient resulting in on time deliveries.
6. When you outsource you start getting recognised in India. Other companies would want to know more about your venture, and maybe tie up with your company as a business friend too. When that happens, they would want to invest in your company shares, which might result in maximum output.
7. Government coalitions wouldn’t affect the developmental process; the markets in India are very liberal and open at all times to work with.
8. The opportunities for investment using incentive schemes are wide and in abundance for parent companies to choose and indulge in. There are special economic zones created for lower imports and lower tariffs too.
9. The consumer market across India is huge. Moreover, with more than a billion consumers waiting to try your apps, imagine the amount of revenue flowing in for the company.
10. You get highly qualified, well trained and updated young men working round the clock. Tech support or assistance is available even in the middle of the night. Universities and colleges of repute are churning out more than half a million tech graduates every year, and the resource pool boasting of innovation is in abundance for parent companies to tap into.
The Indian scenario has always been of prime importance, especially for it’s time difference when it comes to outsourcing for companies big or small. Big players such as USA, UK, European nations and Australia look at the 24x7 support, which they get from India with glee. You can hire developers from top mobile app development companies in India who can help you build mobile apps within allocated budgets and time schedules.
We provide mobile app development services. If you would like to hire mobile app programmers for help on your projects, we would be glad to assist you at Mindfire Solutions.
Many reports have highlighted how a business can avail several advantages by launching its own mobile application. But an enterprise has to consider several factors to decide if the business mobile app complements its business model. At the same time, the business also needs to optimize the features, functionality and performance of its application to make it popular. For instance, a retail business has to look for features that enable customers to easily browse through its online catalog, while making purchases directly on their mobile devices. Similarly, an enterprise offering consultancy services will look for features to impress its clients by providing a set of collaboration tools. However, each enterprise must concentrate on certain features to make the app rapidly popular by meeting the latest trends in technology and user demand.
6 Features Essential to Make Your Enterprise Mobile App Popular in 2014
1) Option to Customize: In addition to feeling secure and comfortable while using an enterprise mobile app, users also love to customize the look and feel of the application. You can easily enhance the popularity of your business application by allowing users to change font, color and privacy setting according to their individual choices. Often users also recommend the app to others when they have options to personalize and customize its appearance.
2) Relevancy of the Information: Often the user experience is impacted by the quality and relevancy of information provided by a business app. You must remember that the app needs to provide additional and fresh information about your business. So the application must be effective in delivering content that is not posted on your website. Along with promoting your business as an online brand, the application must promote your products or services effectively, and encourage users to purchase by delivering rich user experience.
3) Easy and Quick Access to Desired Information: Each mobile application user wants to access the desired information without any hassle or delay. Similar to the quality and relevancy of information provided by the app, the option to access the information will also affect the business application’s popularity. So you must enable users to access the required data without any additional clicks and tabs. At the same time, you must allow users to login to the app using their social networking profile to keep them interested by eliminating the time required to complete a detailed registration form.
4) Feature to Share and Recommend the App: An enterprise has to explore innovative ways to promote its business app. The simplest way to promote your business app is through the recommendation and sharing of existing users. Nowadays, most users share information about mobile apps through social networking platforms. If the app impresses users by delivering rich user experience, users will love to share and recommend it to their friends through the social media. That is why; your business mobile application must be designed with simple yet efficient social media integration features.
5) Gather Feedback and Suggestions of Existing Users: An enterprise mobile app can avail several benefits by allowing users to share feedback and suggestions. When a user feels that your business values his feedback, he will appreciate and recommend the brand. At the same time, you can use the feedback and suggestions received from users to improve user experience. There are also several simple features to collect user feedback. However, you must ensure that the feedback mechanism is not having an adverse impact on the user experience.
6) Constant Monitoring of User Behavior: A business can always optimize its marketing campaign results by identifying and understanding behavior, action and experience of existing and prospective customers. The enterprise app will help you in constantly monitor and track the experience and action of individual users. You can simply integrate an analytic mechanism with the application, and track user experience and behavior without any hassle. In addition to taking important business decision, the analytics data will further help you in identifying the strong and weak features of the enterprise mobile app.
Along with considering these features, the mobile application development strategy of a business must look for innovative features to keep the users addicted. At the same time, it must include simple feedback mechanisms to improve user experience based on the feedback, suggestions and comments received from users. iPhone app programmers who have solid expertise in developing apps can surely save you time in this regard.
We provide iPhone app development services. If you would like to talk to one of our expert mobile app developers, please get in touch with us at Mindfire Solutions.
The huge popularity of smartphones, tablets and other mobile devices has encouraged many enterprises to develop mobile apps. With more and more companies offering customized mobile app development services, it has also become easier for local and small businesses to launch their own applications. But an enterprise has to consider several key factors before investing the mobile app development. In addition to gathering innovative ideas, it is also important build a robust mobile application by implementing the ideas exactly. At the same time, an organization must consider the target audience to make the app popular within a short time span.
Five Questions Each Enterprise Must Ask Before Building a Mobile App
Question 1: Is there a real need for the mobile app?
An enterprise can achieve several advantages by launching a mobile application. Along with developing the app to generate more revenue, a business can also use the app as an effective medium to reach out to existing customers and prospects. But there are always chances the application has to compete with loads of similar apps launched by other companies. That is why; each enterprise must decide why it wants to develop the app. Also, it must do a detailed market research to find out is there a real need for the new application.
Question 2: Who will be interested in using the application?
While developing an app, the business needs to consider several factors to make it popular. The app can be popular only when it is developed by targeting the most relevant users. So a company must decide the target audience of the mobile application as part of the initial plan. Once the target users are identified, it will be easier to decide the app’s features and functionality. Further, the developers can choose innovative look and optimize its performance to deliver improved user experience.
Question 3: What type of mobile device and platform will the application run on?
The choice of mobile devices and operating systems varies from one enterprise to another. Some companies want to get higher ROI by targeting hugely popular mobile platforms like iOS or Android. At the same time, most organization, nowadays, launch different versions of the same time by targeting different operating systems. So a business needs to decide what devices and mobile operating systems it wants to target in advance. The selection of mobile platform and device is also essential to evaluate the available mobile application development options.
Question 4: What will make the mobile application stand out?
An enterprise has to explore options to beat competition before developing an app. As there are always chances that loads of similar apps will be available at the app store, it becomes essential to look for innovative ways to make the app stand out. It must offer some additional features and functionality to beat competition. Also, the look, feel and performance must be optimized to attract more users, and convince them to download it. A business also needs to identify the strengths and weakness of each existing app to make users addicted to its mobile application.
Question 5: How to build the mobile application?
When a business decides to launch a mobile application, it has options to choose from several development options. Some companies prefer developing the app through their in-house team, whereas others outsource the project. Each organization also has options to choose from a large number of freelance developers and development companies according to the needs of the project. Most companies prefer outsourcing the app development project to save both time and money. However, each of these development options has its own pros and cons. So the enterprise must evaluate and compare these development options to choose the best way to build the application.
In addition to asking these key questions, an enterprise also needs to decide the budget and timeframe for the mobile application development project. At the same time, the organization must make and implement a comprehensive marketing strategy to make the application popular within a short span of time by targeting the most effective online platforms. And that’s when you would need to hire mobile app programmers who are certified and benchmarked by the industry.
We provide mobile app development services. If you would like to talk to one of our expert mobile app developers, please get in touch with us at Mindfire Solutions.
Within a very short span of time, mobile app development has become a hugely profitable business venture. Many new enterprises, nowadays, invest in mobile application development to get more revenue and profit. Along with launching rich and powerful application to target specific mobile devices, an enterprise also need to ensure that the application is wanted and used by customers regularly. The innovative digital marketing techniques can help you to target more relevant users. But it is also important to emphasize on rapid iteration for mobile app iteration to deliver good user experience consistently, while encouraging the users to recommend your mobile application to others.
5 Effective Techniques to Iterate Mobile App Development Rapidly
1) Keep Users Addicted: Despite a large number of new mobile apps being launched on a regular basis, many reports have highlighted that about 15% of the applications are being used by customers on a regular basis. So you must explore options to build a base of habituated users by picking the most innovative ideas, features and functionality. You must remember that the application must be offering something refreshing and extra to users to keep them addicted. Before implementing your mobile app idea, you must do a thorough brainstorming to decide what the app needs to seduce users to come back to it on a daily basis.
2) Try to Gain User’s Trust: Often apps require users to complete registration process without understanding their nature and features. The login screens of such apps, normally, ask users to register by creating an account or using their social media profile. You must remember that no user will share his personal date or social media profile access details without understanding the usage and functionality of the app. So the value of your app must be conveyed to the user to gain his trust before asking him to register or give access to his social media profile.
3) Find Out If Users will Miss Your App: While investing in mobile application development, each enterprise need to differentiate between actual usage and number of downloads. The popularity of an app will remain intact in the long run, when users will miss it badly, instead of being disappointed. So the application must use some efficient feedback mechanism to receive user feedback and responses consistently. Based on the user input, you must identify and fix the flaws in the application to make it more successful and sustainable in the long run.
4) Check if the Users Recommend Your App: There are several ways to promote a mobile application. But the application can be marketed most effectively through the word of mouth and recommendation of existing users. So you must check if the users are recommending your mobile application to their friends. It is also a good idea to encourage the users to rate your app, along with answering questions like whether they will recommend the app to others. The question can be included as part of the user feedback, while asking customers about what the application lacks.
5) Avoid Simultaneously Targeting Multiple Mobile Platforms: Most enterprises, nowadays, launch multiple versions of the same app by targeting different mobile platforms. You can always get more revenue by moving across multiple mobile platforms rapidly. But you must remember that the developing and testing the app for multiple mobile platforms is both complex and time consuming, while being prone to additional bugs and flaws. At the same time, you will find it a daunting challenge to deliver better user experience across each platform. So you can always make the app sustainable in the long run by focusing on single mobile operating system at a time. After launching the app for a particular mobile platform, you can start planning to develop a different version for another mobile operating system.
The mobile app development strategy also needs to consider the upcoming trends in technology and user demand. An enterprise must avail mobile app analytic services to observe the behavior of existing users, along with identifying certain features that need improvement. You can hire developers from top mobile app development companies in India who can help you build mobile apps within allocated budgets and time schedules.
We provide mobile app development services. If you would like to talk to one of our expert mobile app developers, please get in touch with us at Mindfire Solutions.
