Speed up iOS development with Google Cloud Platform

With the Mobile Backend Starter by Google, the launch has helped many with means of speeding up iOS development with Google Cloud Platform. Earlier last year, it was Google that made things easy for android developers by launching something similar for handsets, say sources. With such innovations in place, developers now can have the Google App Engine application in the process while creating outstanding mobile apps using cloud technology. They would not have to create server side codes too for the same.

With the mobile backend starter kit, developers can have plenty of support, all of that for free which would allow users as well as developers to keep all their data in the cloud, share it as and when they need to. With such innovations, one can have the following;

• Device-to-device push notifications
• Data change notifications
• Google Accounts authentication for users
  
  

The deployed backend can be constantly communicated with, just as one would use framework classes to interact locally. The recent incorporations allow scalable deliveries, reliability, push notifications across various iOS devices and also allow the use of Apple Push Notification services too.

For the mobile backend starter, it is on GITHUB where the source code for the same would be available. This source code would allow those in the development teams to browse through the codes, thereby coming up with mind blowing customisations too.

To begin with

1) Get the iOS client zip file downloaded or check GITHUB for the same. Run a sample on the device, and follow the instructions to the core while doing so.

2) One can get the backend extended too with the help of hash note specifications.

Benefits

1) One of the biggest benefits with the starter is that it is free and can help with easy connects too. The starter is simple as well as user friendly, with back end functions such as the Google app engine which is available for more android developers as well. You get all the notifications, data as well as authentications with status updates, both for iPad and iPhone apps.

2) End users now can have all their data stored in cloud, and it can be shared amongst them too. There are libraries that allow device to device push notifications, show the changes for data on the device and helps authentication of users using Google accounts too.

3) Source code can be procured and customised as per the needs as well. This is absolutely free and a very significant step for android developers that want the best iOS results.

How to make a sample work

• The XCODE and the CHECK YOUR APPLE CERTIFICATION along with the PROVISION of the profile needs to be set-up for iOS app running
• The app then needs to be enabled and the back end starter should identify with the IOS CLIENT ID
• Now get the app’s push notification configured to the back end starter
• Get billing enabled for the task at hand
• Make the iOS client app run in sync with the back end starter that is deployed. Download the client zip file for the same or the clone from GITHUB
• The code signing certificate now needs to be updated
• Sample now can be run

This is how most Google back end starter developers help themselves to build and deploy along with managing the cloud platform which has become the best open source tool for development. Now this is also a reason why the search engine giant has invested largely into Github tools, especially those that help enhance engines, queries, cloud SQL and storage too.

Taking into account the recent developments, the developers tend to lay eyes more on the X CODE and less on the tools that are cloud centric. This is threatening to IOS Developers at large, especially those who are yet to come on board. iCloud and Core Data are some tools by apple that can be used for information transfer across new as well as old devices.

Developers almost use the same platforms for their work or tasks. Having said that, Android developers now surely have answers on speeding up iOS development with Google Cloud Platform. You can hire developers from top mobile app development companies in India who can help you build mobile apps within allocated budgets and time schedules.

We provide iPhone app development services. If you would like to discuss with a certified iPhone app developer from our team, please get in touch with us at Mindfire Solutions.

7 Effective Mobile App Marketing Strategies

With more and more people switching to smartphones and tablets, mobile app development has become one of the most profitable businesses. Each enterprise looks for options to get higher ROI by launching a hugely popular mobile application. But the popularity of a mobile application depends on several factors. Along with optimizing the look, feel, functionality and performance of the application, an enterprise also needs to concentrate on marketing it by targeting the most relevant users. The right marketing strategy will further make it easier for a business to beat the intensifying competition among various developers.

7 Effective Mobile App Marketing Strategies

1) Optimize Presence on Social Networks: Each mobile application must have a strong social media presence to impress and engage users. It is also a good idea to shortlist social networking websites for marketing the application by keeping in mind the target audience. Also, the business can encourage users to share their experience, along with organizing contests and invite social media communities to increase the number of downloads. Most social networks allow enterprises to share information about their mobile apps, while interacting with the users by responding to their queries.

2) Make the App Searchable: You can further enhance the popularity of your mobile application through app store optimization. With a large percentage of users initiating searches to find applications, the app store optimization will increase its visibility and number of downloads. The title and description of your application must be optimized by including relevant keywords. Further, the content must use keywords that clearly depict the nature and usability of the app. However, it is also important to keep the readers engaged by keeping the content short and precise.

3) Promote the App by Building a Quality Website: You can create a quality website to promote your app by attracting bloggers, reporters and prospective users. The website will make it easier for you to convey the features and functionalities of the application to website visitors. It is also a good idea to include a blog section in the website to share information about the app development process. However, the website must be optimized for smartphones and tablets as most users nowadays access the web on mobile devices.

4) Impress and Retain Users: In addition to promoting the application to attract new users, it is also important to retain the existing users and fans. As these people have already downloaded the application, you can interact with them easily through push notifications. The push notifications can also be used to offer them discounts or allowing them to download the updated version of the app for free. However, you must not send push notifications frequently to keep the users interested.

5) Get Your App Reviewed: Many users read online reviews and user comments before downloading a mobile app. So you can always enhance the outreach of the app by getting it reviewed before its launch. Many websites post app reviews on a regular basis. You must approach and convince the reviewers to reviews your app for their websites. It is also advisable to allow many users to download the app for free and post their experience to improve the credibility of your application.

6) Concentrate on the Press Kit: A high quality press kit can also contribute towards making your mobile application popular. Before launching the app, you must prepare the press kit. Along with the news, updates and history of the mobile application, the press kit also needs to include attractive screenshots. The press kit can be posted on your website to make it downloadable for bloggers and users. Also, the press kit can be shared with reviewers to know various aspects of the app just in a few minutes.

7) Explore Innovative Online Marketing Ideas: Along with the widely used mobile application marketing strategies, you can also consider some innovative and out-of-box ideas. For instance, instead of using the popular online working platforms, you can promote your app on new social networks. As the new websites come with fresh and innovative features, it will be easier for you to market your app in a distinct way. At the same time, you can also consider using hashtag feature to make the mobile application trending on Facebook and Twitter.

It is also important for a business to stay tuned to the latest trends in mobile app marketing. Due to the frequent changes in technology and user demand, the marketing strategy must consider the current and upcoming trends to make the mobile app popular within a very short span of time. And that’s when you would need to hire mobile app programmers who are certified and benchmarked by the industry.

We provide mobile app development services. If you would like to talk to one of our expert mobile app developers, please get in touch with us at Mindfire Solutions.