When it comes to mobile app development, the process is not without any blue. In fact, development of mobile apps gets plagued by a lot of issues and threats that need to be taken care of. Let us discuss some of the threats that plague the development of mobile application.Security and Privacy Threats One of the major issues that need to be taken care of is the issue of security or privacy. As an increasing number of people are getting more and more tech-savvy, they are growing the tendency of downloading an increasing number of third party business applications that offer a string of value added features like file sync, IM, VoIP and an array of highly advanced networking features. These people do not have any malicious intentions – all they are looking forward to, is some value added service through their handheld device. However, what these people are doing is that, they are inadvertently putting themselves as well as the enterprises, which are coming up with these apps, at a huge risk. Their devices are getting exposed to malware as well as spyware to a great extent. These malware and spyware are all designed to steal sensitive data from people’s devices and carry our nefarious activities. Understandably, these apps not only put owners of mobile devices at risk, but also compromise sensitive as well as confidential data of the corporate world. To make matters even worse, a number of third party apps are being developed with poor coding and this makes them even more prone to fraudulent activities. Poorly scripted software of these apps results in exposure of sensitive data or metadata to despicable sources. Network Threats The issue of improper or weak network also has also been a major threat to successful development of mobile apps. These network level threats crop up when the employees use third party applications. While most of these enterprise networks are more or less safe or secured, there are certain networks which are not. This comes true, in case of the networks that employees of an organization use in their personal life outside the office premises. Physical Threats This is again another very common threat that plagues mobile app development. Recent studies have clearly indicated that about one third of mobile phone users have either lost their device or have had it stolen at least once. Hence, this thread is also kept in mind while developing mobile apps to make sure that even if a device lands up in anyone’s hand who is not authorized to use it, then the individual will not be able to get access to much of any sensitive data. Abundance of platforms One of the biggest issues that plague development of mobile apps is the presence of too many platforms or domains. Abundance of platforms means there will be an urge amongst the developers to come up with products in such a way that they cover as many platforms as possible from the very start. This is a wrong concept altogether and needs to be at best avoided. This is where the real challenge lies. They should instead look for the major areas of interest or necessity through a thorough market research and create the products accordingly so that they meet only those needs or interests instead of trying to do too many things at a time. Too many features Again, this is also a major concern for the mobile app developers. Just like developing too many platforms, indulging in too many features may also result in a negative impact in the market. Incorporating too many features will limit their use to a great extent and this will have a negative impact on the market as users will hardly be able to use the features extensively. Hence, it is better to concentrate on only certain value added features to make sure that the end users are able to fully and satisfactorily use them to meet their needs and requirements. Creating a too much complex app This is yet another threat that the world of mobile app development faces. The presence of too many features packed in a particular app makes it too much complex, thereby making it difficult for the users to navigate and operate. This contributes to the unpopularity of the app in a great way. Marketing issues Of late, there are a number of companies that are coming up with newly developed apps with a string of value added features. Hence, the developers need to come up with something that will make a difference in the crowd of so many apps that are coming up regularly. Hence, making a difference in the crowd of apps is surely one of the major issues. You can hire developers from top mobile app development companies in India who can help you build mobile apps. We provide offshore mobile application development services. If you would like to talk to one of our expert mobile app developers, please get in touch with us at Mindfire Solutions.
Despite the undoubted popularity of mobile usage as well as mobile apps, some business still ponder whether creating apps for their business is a must-do thing or not, due to the expense and complications involved. However, the recent figures can vouch for the fact that the pains taken for the development are certainly worth it. According to recent survey, 45.8% consumers declared that they bought items since the app in their mobile caused them to actually visit the store in the first place. In fact, in 2013’s Black Friday, more than 50% shoppers did their shopping through mobile devices. These figures are staggering, necessitating the need to harness this potential.Effective mobile strategy and creative apps are thus the need of the day. However, just a great app does not necessarily translate into great revenue since the app must be promoted well; also the customers must be offered great reasons so that they download it in the first place. So, here are some ways and features that should be included in the applications so that they generate maximum revenues. Recommendations instead of ads- When using apps, most people get really irritated when they are disturbed right in the middle of something by some ads. This is especially true in case of banner ads which take up a lot of space. Very few people seldom click those ads, so it is best to avoid them completely. Instead of such ads, it is best to go for recommendations. The recommendation engines are improved on a regular basis so that the best suited ads are provided to specific users which might lead to high conversion rates. It actually makes better sense. In fact the various formats of the ads that you give should be mixed and matched so that they are just right. Smarter push notifications- Conventional advertising cannot suffice as a factor for driving up revenues. Smartphones has made it possible for you to be connected with your customers on the go, so it is best to take advantage of that situation. Push notifications allow retailers to use targeted messaging so that customers can be driven to use their store. Use the notifications for sending of updates such as upcoming sales, stock notices or shipment status. Allowing mobile orders- Now this is the main aim of any mobile app- generating revenues and what could be more direct than allowing them to carry on their transactions through the applications. According to the data mentioned earlier most customers prefer this method of shopping, so it has become almost must that apps allow this. Creating internal apps- Internal apps help employees so that better customer service can be delivered. These should include features like complimentary lines, latest product information, etc which would motivate browsers to convert into buyers. This lends you an edge over normal procedures of selling, in which the sale is totally dependent on the competency of the sales person; if he or she is not competent enough you would lose a potential customer. But in this case, the browsers will get all the needed information and more from the apps. Loyalty rewards- This time-tested method can help you multiply your business through your app. Introduce the mobile loyalty program so that the frequent shoppers can be rewarded without any extra hassles. This takes the minimal effort but sales can be increased just through the mobile devices of users. Businesses today must focus on the various facets of mobile applications so that they can reap full benefits. It is not simply about putting countless ads; there should be a good as well as matured business strategy in place in combination with creativity. Unless that happens it will be difficult for them to increase their revenue or deliver great ROI. To get maximum benefits of mobile apps, you may consider hiring services of a certified mobile app development company. We provide offshore mobile application development services. If you would like to hire mobile app programmers for your projects, please contact us at Mindfire Solutions.
The last few years have seen the development of quite a number of business apps that are specifically designed for devices like iPhones as well as smart phones. All these apps come up with a string of value added features that help the end users in making their lives easier. While some of these apps are absolute necessities, making them almost indispensable in personal as well as professional lives, others are for providing the users pure entertainment in an otherwise hectic modern life. Let us discuss five of the most frequently used as well as most popular business apps for iPhones that hit the headlines on a regular basis.WatchDox This is an enterprise-based application that is designed to provide a solution, when it comes to sharing secured documents or information as well as mobile collaboration. This application helps the users to view all the documents that are shared through the WatchDox Workspace service and the WatchDox Exchange Service on an iPod, iPad or an iPhone. The app also provides the users the option of browsing through the workspace folders, access the documents that are saved in the WatchDox Exchange inbox, and designate the relevant documents or folders for automatic synchronization. Besides, the app also helps in THE annotation of documents, along with rendering them in any type of format. WatchDox also allows an owner of the documents or the enterprise admin to wipe out as well as restrict access to various documents at any given point in time, including the ones that have already been forwarded or downloaded. HanDBase This is an extremely handy, though a bit expensive database management application that is designed for storing, tracking, as well as searching all types of information, particularly those relevant to a particular business. The advantages the app provides include billing records to the client lists, maintaining an inventory of the products and so on. The app makes creating, selecting, inputting, or importing database fast, simple as well as error free. It also provides the users the option of importing information from Excel. It will cost $10.00 to download the app. SquareRegister This is another highly interesting app that allows the users to sign up for receiving a dongle free of cost. The dongle, once downloaded from the mail will help the users in reading credit card information. All the user needs to do is to plug the dongle into the headphone jack of his/her iPhone and then swipe the card. Once that is done, the card will start processing the transaction. Besides, this app also helps the users to enter important credit card information manually. EverNote The majority of the CEOs as well as the top officials of the companies remains absolutely tied up with thoughts or strategies pertaining to running businesses with efficacy, earning profit and revenues at the end of the day. Their brains always remain occupied up with interesting and innovative ideas, thoughts about high-level meetings, listening to presentations and so on. In EverNote, they have gotten an app, which will note down each and every appointment they have got on a day to day basis, along with important notes pertaining to important activities. This is an extremely handy iPhone app that is immensely popular amongst company top shots and other professionals. Dragon Dictation: Speech Recognition Generally it is seen that the company big shots and CEOs are excellent speakers, but when it comes down to penning down their thoughts, many of them are even below average. That is perhaps why they hire secretaries who would jot down the thoughts of these CEOs. Here is an app in Dragon Dictation that once loaded on an iPhone, will be more than a secretary. Called Dragon Dictation, this open source app comes up with speech recognition technology that helps it to recognize the voice of an individual and records all his / her thoughts. If you are planning to hire service of iPhone application development companies, you must evaluate them to see if they are sufficiently agile or not! We provide custom iPhone app development services. To hire iPhone software developer from us, please reach out to us at Mindfire Solutions.
